JustPlay is looking for a Growth Strategist to join our User Acquisition team. As we continue scaling our growth efforts, we're looking for someone who can identify new opportunities, experiment with emerging channels, and drive performance across multiple acquisition streams.
This role is ideal for someone who combines strategic thinking with a hands-on, entrepreneurial approach, enjoys turning data into actionable insights, and takes ownership of growth initiatives from idea to execution.
Job Responsibilities
Own and drive selected User Acquisition channels end-to-end, from strategy and experimentation to execution, optimization, and scaling.
Identify and lead cross-functional growth opportunities, including UA & Product experiments, Web UA, and Retargeting.
Develop and execute scalable testing roadmaps across channels and platforms
Collaborate closely with Product, Creative, Data, and Engineering to drive performance improvements
Organize and optimize workflows across campaigns and projects to ensure clarity, efficiency, and accountability
Act as a strategic sparring partner within the team, challenging existing approaches, bringing fresh ideas, and taking ownership of initiatives that drive measurable business impact.
Job Requirements
You have experience running classic and incentivized UA channels (e.g. playtime, multi-reward models)
You have a solid understanding of how affiliate and influencer marketing works and be able to build reliable measurement frameworks
You have a strong analytical mindset with the ability to turn data into actionable insights
You are skilled in structuring and executing testing roadmaps across channels and platforms
You can identify and scaling growth opportunities
You are comfortable leveraging AI tools to support data analysis, experimentation, and decision-making.
You are proficient in: Adjust, Firebase, Claude, Figma, Miro, Looker, Jira
You bring an entrepreneurial mindset, a high level of ownership, and a proactive approach to solving problems.
Job Benefits
Work-Life Balance and Flexibility: Flexible working hours and options for digital nomads, occasional office visitors, or regular office-goers
Mental Health Support: Free personal coaching through our partner OpenUp to support our team members to live fulfilled lives at home and at work
Training & Development: A competitive personal development budget of up to 2000€/year for training, conferences, workshops, etc. and free language tutoring in German and English with Preply
Germany-Based Benefits: 25 vacation days, free Wellhub gold subscription, free monthly Deutschland-Ticket, and a monthly €50 tax-free internet contribution
State-of-the-Art Equipment: Doesn’t matter if you are a MacBook or Windows user; we will provide you with the technical gear you need to succeed
A Relocation Package: Includes visa support for those who need it
Berlin Office Perks: Ergonomic setup, free daily lunch, and a dog-friendly environment.
Engaging and Diverse Work Environment: Join a diverse team, with over 30 nationalities working from over 25 different locations
* Benefits may vary depending on location and contract type. Do not hesitate to ask us about more details on our benefits offer.
About us
Come join the team building the engine behind rewarded mobile gaming – making playtime truly rewarding. At JustPlay, we’re on a mission to power a fairer, more sustainable rewarded gaming ecosystem where users earn real value for their time through a self-sustaining model.
Since launching in 2020, we’ve grown into one of the world’s leading rewarded gaming platforms, with 25M+ downloads and 500K+ daily active users. Headquartered in Berlin and backed by NCSoft, one of the world’s leading gaming companies, we continue to operate fully independently – combining the speed, ownership, and ambition of a startup with the long-term backing of a global gaming powerhouse.
With a team across 20+ countries, we’re shaping a major shift in mobile gaming – and it’s still early enough for you to make your mark. At JustPlay, you’ll build end-to-end, move fast, and ship work that reaches millions – in a company that’s profitable, built to last, and focused on outcomes over hype.
Everyone's welcome here
At JustPlay, we believe different perspectives help us build better products. With team members from 30+ nationalities, different experiences and backgrounds are an important part of how we work and grow.
We hire based on skills, potential, and how you work. Your age, gender, ethnicity, religion, disability, sexual orientation, or background don't come into it. If you don't meet every requirement in this ad, apply anyway. We know great candidates don’t always tick every box and some of our best hires didn't either. We are looking forward to your application!