Your responsibilities:
- Turn Retail Media, campaign, market, category and e-commerce data into clear strategic recommendations for growth, performance and the development of our manufacturer partnerships.
- Identify the most relevant performance drivers, customer needs and upselling opportunities, translating your findings into compelling stories for Sales, business reviews and strategic manufacturer workshops.
- Combine different data sources and commercial perspectives to create a complete picture, challenge apparent trends and prioritise the opportunities with the greatest business potential.
- Translate complex business questions into clear analytical requirements and collaborate with Data and BI experts on data preparation, dashboards and technical implementation.
- Shape our KPI frameworks, reporting standards and strategic analytics approaches together with international Retail Media, Sales, Campaign Management and Data teams.
About you:
- Relevant professional experience in Retail Media, Performance Marketing or Programmatic Advertising is essential. You understand the underlying business models, campaign mechanics and performance KPIs.
- Strong analytical capabilities go hand in hand with strategic thinking. You can turn complex information and sometimes incomplete signals into clear priorities, recommendations and long-term growth opportunities.
- Concrete examples demonstrate how your insights or strategic recommendations have contributed to stronger campaigns, commercial decisions, client solutions or measurable business results.
- A sound understanding of data structures, data quality, BI tools and SQL enables you to define analytical requirements, critically assess results and collaborate effectively with technical experts. Advanced technical development experience is not required.
- Complex findings are communicated clearly and confidently to analytical, commercial and senior stakeholders. Fluency in English and German language skills at a minimum B2 level are required.
About your benefits:
- Impact: Your insights will influence commercial decisions and support the strategic development of our European Retail Media business.
- Ownership: You will have the freedom to shape new analytical approaches, KPI frameworks and strategic decision-making tools.
- Expert support: Experienced colleagues from Data, BI, Campaign Management and Retail Media will support you with technical implementation and the required analytical infrastructure.
- Flexibility and development: Benefit from our hybrid working model, the option to work from another EU country for up to 20 days per year and a range of internal and external development opportunities.
- A strong start and lasting connections: Our comprehensive onboarding programme, fully funded Deutschlandticket and regular Redcare events will support you from your first day.
Does this sound like the right challenge for you?
We look forward to learning more about your experience in Retail Media, Performance Marketing or Programmatic Advertising – and how you turn data into relevant insights, compelling strategies and sustainable growth.