About BEAT81
At BEAT81, we’re on a mission to revolutionize fitness by merging the best of technology, group training, and expert coaching. As a rapidly growing fitness-tech startup, we empower people across Europe—and soon the world—to Sweat Smarter Together. Through innovative HIIT & RIDE workouts, real-time heart rate monitoring, and gamification, we’re transforming the traditional fitness experience into something dynamic, personalized, and impactful.
We’re not just building a global leader in fitness and technology; we’re building a world-class team. At BEAT81, we value passion, potential, and the power of fresh perspectives.
We’re looking for a Senior Product Manager (CRM & Mobile) to join our Product & Tech team and help turn our ambitious roadmap into reality.
You will:
- Audit and rationalize the existing CRM tooling landscape (organically grown; needs intentional architecture review)
- Own communications strategy across customer and coach user bases
- Define and improve mobile app onboarding and engagement flows
- Connect CRM communication journeys to in-app user journeys
- Own community platform product
- Segment and manage communication across distinct user bases (coaches vs. customers, and sub-segments within)
- Act as a key partner to stakeholders and leadership, driving alignment and clarity
You have:
- Experience as a Product Manager in a startup or scale-up environment
- A strong track record of partnering closely with engineering and design teams, applying solid product practices such as roadmapping and prioritization
- You are comfortable reviewing technical architecture, CRM integrations, and tool ecosystems
- A systems-thinking mindset, with the ability to understand how different processes, teams, and tools connect.
- A process-oriented approach and a track record of improving and scaling existing infrastructure as the business grows.
- Proven ownership in defining and shaping product strategy and long-term vision
- Excellent stakeholder management skills, including clear and confident executive communication
- A structured, well-organized approach to work, paired with a strong bias toward action and execution
- A user-centric mindset focused on delivering meaningful and impactful solutions
- The ability to work autonomously, take accountability, and navigate challenges effectively
- Comfort thriving in fast-paced, dynamic environments that require adaptability
- A genuine passion for fitness, sports, and building products in this space
- You speak english fluently
Nice to have
- German language skills advantageous; English required
Benefits:
🏋️♂️ WALK THE TALK: Unlimited BEAT81 workouts for you and one other person of your choice. Additionally a membership to John Reed Berlin Bötzow just for you: We guarantee that you'll get fit with us.
📚 LEARN & GROW: We support your professional development with a dedicated budget for courses, workshops, and certifications.
⏰ FLEXIBLE WORKING HOURS: Yoga before work and a workout at lunch? No problem. With our flexible working hours, you can easily balance your personal and professional life.
💆♀️ MASSAGE DISCOUNT: Relax and recover with 12% off all New:Soul massage bookings.
🎉 EVENTS: Our summer and winter parties have become as legendary as our annual offsite - perfect opportunities to spend time with the teams. In addition we host monthly meet-ups and team workouts.
🍎 TASTY PERKS: Free drinks, fresh fruit, coffee, tasty granola, and more will keep you energized throughout the day.
🏥 HEALTH INITIATIVES: Stay healthy and balanced with our quarterly health management initiatives to support your physical and mental well-being, keeping you energized and focused throughout the year.
🐶 BRING YOUR DOG TO WORK: No need for dog-sitting - your furry friend is always welcome in the office!
💼 MONEY ON TOP: Sign up for a private company pension plan in partnership with Stuttgarter Versicherung - so you can look into the future with confidence.
🌱 FUTUREBENS: You will have access to a personalized dashboard on FutureBens, the platform for sustainable and future-oriented employee offers from over 130 eco-friendly brands.
BEAT81 is an equal opportunity employer, which means we do not discriminate. We celebrate diversity and are committed to creating an inclusive environment for all employees.